SIPP: non-certified bulky units pick up a packaging fee (15 January 2026)
Amazon veröffentlicht Seller-Central- und Ads-Hinweise auf Englisch. Der Brief unten bleibt Englisch, damit der Wortlaut der Quelle nicht verloren geht. Review, Formulare und Richtlinien sind auf Deutsch. Live-Zahlen in Seller Central prüfen.
Who it hits
US FBA bulky and oversize catalogs. Brands whose packaging was “good enough” without a SIPP certification.
What to do this week
Open Fee Preview on bulky heroes. If a packaging line is present, either certify SIPP or cut the bid. Do not scale ads on a unit Amazon is re-boxing.
What to do this week
Follow the SIPP enrollment SOP on the bulky heroes you intend to advertise through Q4. Certification is not instant. Until Fee Preview drops the packaging line, the break-even ACOS uses the higher fee.
Confirm eligibility, size tier, and the packaging line in Seller Central. Climate Pledge Friendly is a related badge, not a substitute for the fee line.
FAQ
If I am already Frustration-Free Packaging certified, am I done?
Check whether that certification maps to SIPP on the current help page. Program names have shifted. Fee Preview either shows the packaging charge or it does not.
Source: Seller Central Ships in Product Packaging help (confirm live) · Confirm live numbers in Seller Central. This desk is the method, not a rate card.
Stuck on this change?
I will walk the public listing, say whether this change is leaking spend, and what week one would be.